Brands want more than reach, they want members, says Manuel ...

A lot of advertisers and agencies frame CTV as a performance product says Chris Kleinschmidt, VP of Advertising Sales EMEA, TiVo Ads, and it’s true that CTV’s data-based capabilities open up unique ...

Spanish non-profit Maldita.es has submitted evidence of TikTok’s failure to tackle child exploitation material on the ...

In this interview, Tong discusses how Mediaplus UK is using AI, as well as the importance of maintaining specialist knowledge ...

In this interview, Olsen examines the rise of agentic buying and selling, the impact on the European market, and what needs ...

Titan OS, a CTV ad business, has raised $46 million in its latest financing round, the company announced today. Equity was ...

The FIFA World Cup and a number of high-profile cinema releases helped boost UK ad investment over the summer, according to ...

In this week’s Week in Review: Lisa Nandy intervenes in Sky’s £1.6 billion ITV deal, People Inc. sees growth in CTV and ...

This may have knock-on effects for holdco structures. As brands use their first-party data to optimise towards business KPIs ...

French ad tech business Criteo has today announced it is expanding its performance CTV capabilities beyond the US, launching ...

While measurement remains a barrier, there has been progress in the space over the last two years. The findings suggest that ...

Laura Gonzalez, Director, Ad Sales, Europe at Whale TV, argues that fragmentation and measurement remain major hurdles for ...