Good nutrition is essential for both the mind and body, but most Americans don't follow a healthy diet. That's where the daily value system comes in. The US Food and Drug Administration (FDA) created ...

Review of What We Value: The Neuroscience of Choice & Change. By Emily Falk. W. W. Norton & Company. 273 pp. $29.99. Brain scans cannot now reveal what people are thinking. But recently, Emily Falk ...

Much has been made of the power of habit. We’re encouraged to make healthy choices our default and to understand the way that the brain sets certain tasks, such as our morning commute, on autopilot to ...

For any business, it’s important to consider how growth is pursued. Building new products, chasing new markets, growing the client base—these are the steps that usually attract the most attention. I ...