?We get to build all these really cool features and benefits into a product, and we need to communicate those, and QR codes help us do that,? says Jeff Rohling, Brookstone?s vice president, general ...

Remember when we transitioned from calling it "surfing the internet" to "Googling"? It was one of those moments when technology became so ingrained in our lives that it became a verb. "QR-ing" may be ...

As I’m sure you’re all well aware, a QR code is a type of matrix barcode that is commonly used for marketing purposes across a wide variety of different platforms. The main benefit of this type of ...

Uniqode reports that brands can leverage packaging QR codes to build direct customer relationships, overcoming retail access ...

Uniqode reports that QR Code engagement is stable, but brands must improve execution to meet consumer expectations for ...