Bad Bunny’s Super Bowl halftime performance resonated deeply with Latino audiences. By saying “God bless America” and naming ...
Bad Bunny's expansive performance, underscored with messages of love and acceptance, translated into a perception lift for ...
But Sunday night’s biggest winner wasn’t Bad Bunny or Latinos. It was the National Football League. By booking him, the NFL made it clear its playing the long game when it comes to global expansion.
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